Project Overview
About Abaxx Exchange
Abaxx Exchange is a premier, enterprise-grade commodity futures exchange and clearinghouse, licensed by the Monetary Authority of Singapore (MAS). As a flagship subsidiary of the publicly traded Abaxx Technologies Inc. (market cap ~CAD 339M), Abaxx Exchange is redefining the global trading landscape with cutting-edge, centrally cleared, physically delivered futures across energy, metals, and carbon markets. With recent strategic product launches such as nickel sulphate and lithium carbonate futures, Abaxx is positioning itself as a dominant force and future market leader in commodities critical to the energy transition — cementing its role as a next-generation powerhouse in global price discovery and risk management.
Challenge
The existing content management system (CMS) presented limitations in flexibility, scalability, and ease of use, hindering efficient content updates and integration of new features. Abaxx Exchange required a solution that would provide robust performance, flexibility, and allow for easy content management to keep pace with the evolving digital landscape.
Goal — Objectives of Abaxx Exchange
Abaxx Exchange sought to modernize its digital presence by developing a user-friendly, efficient website that aligns with its innovative approach to commodity trading. The objective was to create a platform that effectively communicates their services, enhances user engagement, and supports seamless content management.
Solution
To address these challenges, the following technology stack was implemented:
- Next.js: Utilized for front-end development to enable server-side rendering, resulting in improved performance and SEO optimization.
- Directus CMS: Chosen for its unopinionated and flexible architecture, Directus provided an intuitive interface for content management, allowing non-technical staff to manage and update content effortlessly while maintaining design consistency.
- Responsive Design: Ensured the website provides a consistent and engaging experience across all devices, including desktops, tablets, and mobile phones.
Results — Achievements
The implementation of the new digital platform led to several key achievements:
- Enhanced Online Presence: The modern design reflects Abaxx Exchange’s commitment to innovation, making the brand more appealing to users.
- Improved Performance: The use of Next.js ensured quick load times, enhancing user engagement and boosting search engine rankings.
- SEO Optimization: The combination of Next.js and Directus facilitated better SEO practices, driving organic traffic to the site.
- User-Friendly Content Management: Directus empowered the team to manage and update content without technical expertise, ensuring the website remains current and relevant.
Live Demo
Explore the Abaxx Exchange website: https://abaxx.exchange/
Client Testimonial
Connect
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